Privacy Policy

Revised 01.01.2025

This Privacy Policy explains how Payoptify and its affiliates (collectively, “Payoptify”, “we”, “us” or “our”) collect, use, share, and otherwise process personal information in connection with our websites, including https://www.payoptify.com and other websites we own and operate that link to this Privacy Policy (the “Sites”), and the related content, platforms, services, products, and other functionality offered on or through our services (collectively, the “Services”). It does not address our privacy practices relating to Payoptify employees and other personnel.

1. HOW WE COLLECT AND USE PERSONAL INFORMATION

The categories of information we collect through the Services include:

Contact Information: First and last name, company name, and email address for you and your end users. We collect this information when you submit a request or communicate with us, including through forms on our Sites. We use contact information to provide you with Services that you request or in which you express interest, and to communicate with you about our Services.

Account Information: User ID and password, and any other information you provide to us or that is necessary to create and maintain an account with us. We use this information to administer your account, provide you with the relevant Service and information, communicate with you regarding your account and your use of the Service, and for customer support purposes.

Payment Information for Our Services: If you sign up for one of our Services that requires payment of fees, we collect your payment information as necessary to process your payment, which may include payment card or bank account information (for direct debit). We use third-party payment processors to process card and ACH payments made to us, and we do not retain any personally identifiable financial information in connection with your payments to us. All such information is provided directly by you to our third-party processor. The payment processor’s use of your personal information is governed by their privacy policy. We currently use [Insert Payment Processor Name] for card payments; to view their Privacy Policy, please click here.

Payment Information Required for Use of Our Services: If you use one of our Services that requires payment data, we collect any payments-related data that you provide or otherwise make available to us as necessary for the performance of such Service. The nature of our Services means that you control the type of data provided or otherwise made available to us from your designated data source. We may anonymize or de-identify and aggregate some or all such payment information and use such aggregated payment information to improve our Services, including benchmarking and analytics, and to create new Services.

Professional Information: Information you submit when you apply for a job opening, such as your work history and other information provided on your resume. We use this to evaluate your eligibility for employment.

Other Information: Information that you provide to us online, via email, text, phone, or in person. We use this information to respond to your request or provide you the requested Services.

In addition to the above, we may use the information we collect from you:

To provide you with Services that you request or in which you express interest;

To communicate with you, including via email, text message, social media, direct mail, and/or phone calls;

To customize the advertising and content you see;

For marketing and advertising purposes, including to market to you or offer you through email, information and updates on products or services we think you may be interested in;

To process payment for our Services;

To respond to your emails, comments, questions, or requests for Services;

To improve, customize, and augment our Services, and to develop new Services to address the needs and interests of our user base;

To test, enhance, update, and monitor the Services, or diagnose or fix technology issues;

To enforce our Terms of Use, to resolve disputes, to carry out our obligations and enforce our rights, and to protect our business interests and the interests and rights of third parties;

To prevent, investigate, or provide notice of fraud or unlawful or criminal activity;

For any other purpose we may describe when you provide the information; and

For any other lawful purpose, or other purposes that you consent to.

2. HOW WE USE COOKIES AND OTHER TRACKING TECHNOLOGY TO COLLECT INFORMATION

We, and our third-party partners, automatically collect information you provide to us and information about how you access and use the Services when you visit our Sites, read our emails, or otherwise engage with us. We typically collect this information through a variety of tracking technologies, including cookies or small data files that are stored on an individual’s computer, and other related technologies, such as web beacons, pixels, embedded scripts, mobile SDKs, location-identifying technologies, and logging technologies (collectively, “tracking technologies”). We may use third-party partners or technologies to collect this information. Information we collect automatically about you may be combined with other personal information we collect directly from you or receive from other sources.

We, and our third-party partners, use tracking technologies to automatically collect usage and device information, such as:

Device Information: Information about the computer, tablet, smartphone, or other device you use, such as your IP address, browser type, Internet service provider, device type/model/manufacturer, operating system, date and time stamp, and a unique ID that allows us to uniquely identify your browser, mobile device, or your account (including, for example, a persistent device identifier or an Ad ID), and other such information. We may also work with third-party partners to employ technologies, including the application of statistical modeling tools, which permit us to recognize and contact you across multiple devices.

Usage Information: Information about the way you access and use our Services, for example, the site from which you came and the site to which you are going when you leave our Sites, how